
How It Works
Strategy
Display Networks can reach 90% of internet users worldwide, which means you need a proven process for testing, optimizing and refining your campaigns to drive great results.
Targeting
The Display Network has the ability to reach broad and niche audiences all at the same time. We start with niche targeting and rotate creative messaging then we expand to the mass market. We rely on data driven insights and human intuition to find your top audiences before leveraging automatic/broad based targeting.
Responsiveness
Once we find pockets of success, we are constantly testing new creative to increase ROI and stay ahead of the curve. Allowing Google’s algorithm to kick-start campaigns with the right creative and proprietary media buying set up and optimization strategies is key to long-term success.
Integration
We use advanced tracking methodologies to bring all of your conversion data into our front end system. We don’t bid or target based on proxies, we rely on real-time signals to inform our decisions.
Case Study
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